Wealth Tip: The Only “Client Satisfaction” Survey Question You’ll Ever Need to Ask
Hi Everyone,
I got home last Thursday from the two workshops in Las Vegas. They went incredibly well. The first of the two events – The Mini-Maui Wealth Weekend— was a success on several levels.
First, close to 350 people came together as a group to learn about the five core Maui Wealth Leverage Strategies (familiar to those of you who’ve read, The Maui Millionaires.) And if that wasn’t enough, including the tickets sold at the July Mini-Maui event for last week’s event, together we raised over $350,000 for 20 charities!
But for me the best part was that over 150 people who attended came because a Maui Mastermind™ or Mini-Maui graduate personally invited them. That felt so affirming to have that kind of trust. (Thank you everyone who invited guests to attend. It was the greatest compliment you could ever give to Diane and I.)
This week’s wealth tips are focused on business, whether your business be a real estate investing company, a retail store, a consulting firm, or any other business. Let’s dive right in…
The Only “Client Satisfaction” Survey Question You’ll Ever Need to Ask
I remember an article I read in Harvard Business Review that talked about measuring “client satisfaction.” The article discussed how many companies design elaborate scaling systems to keep an eye on this. But when you boil it down to its essence, the real test of a thrilled client is would they recommend a friend or family to your product or service if they were in the market for that product or service.
This question cuts through all the extras and goes straight to the core. If they believe you are the best value and serve them with the right level of integrity then they will answer that question yes.
If they answer that question no, you need to take a good hard look at how that interaction with that client went and see what you can do—systemically—to upgrade that experience for your clients.
Now maybe you don’t ask that question directly (although I think it’s appropriate to ask directly, and I have for several of my companies over the years.) You can watch your clients BEHAVIOR and find the same answer.
For example, when I see how many Maui graduates, whether they be of the Maui Mastermind event or of the Mini-Maui events, bringing friends and family with them to the event. Or when I see people buy a case of books to give out to friends, family, and work associates, that is feedback that Diane and I are doing something special.
I’ve had other businesses where our referral rates were dismal, and this forced me to take a good hard look at the way I structured the service I provided and make some deep changes.What about your business? How can you ask the key “rating” question?
That question again is, “If you had a friend or family member who was looking to buy _____insert your product or service___, would you recommend them to buy from us?”
Then just be open to learn from the honest feedback from your clients.
**********************************
Special Report on Tax Strategy
I’ve talked with Diane and she’s emailed me the ebook for you. I’ll get it up on the web so that by the next “Wealth Tips” I send you the link will be ready for you to enjoy the free gift.
Make sure to look for your next week’s “Wealth Tips” email.
The Maui Millionaire Book
For those of you who really want to understand what all the buzz about Maui is about, I strongly recommend you get a copy of, The Maui Millionaires. You can get it at your local bookstore or online at Amazon.
Remember, there is a special bonus for all book owners—The Maui Millionaires Wealth Mentorship Program™. A 90-Day online program that includes over 15 hours of workshops, interviews, and specific how-to help to apply the lessons and strategies of the book. Just use the special registration code inside the book on page 251 and go to www.mauimillionairesbook.com.
My very best to you,
David Finkel
I got home last Thursday from the two workshops in Las Vegas. They went incredibly well. The first of the two events – The Mini-Maui Wealth Weekend— was a success on several levels.
First, close to 350 people came together as a group to learn about the five core Maui Wealth Leverage Strategies (familiar to those of you who’ve read, The Maui Millionaires.) And if that wasn’t enough, including the tickets sold at the July Mini-Maui event for last week’s event, together we raised over $350,000 for 20 charities!
But for me the best part was that over 150 people who attended came because a Maui Mastermind™ or Mini-Maui graduate personally invited them. That felt so affirming to have that kind of trust. (Thank you everyone who invited guests to attend. It was the greatest compliment you could ever give to Diane and I.)
This week’s wealth tips are focused on business, whether your business be a real estate investing company, a retail store, a consulting firm, or any other business. Let’s dive right in…
The Only “Client Satisfaction” Survey Question You’ll Ever Need to Ask
I remember an article I read in Harvard Business Review that talked about measuring “client satisfaction.” The article discussed how many companies design elaborate scaling systems to keep an eye on this. But when you boil it down to its essence, the real test of a thrilled client is would they recommend a friend or family to your product or service if they were in the market for that product or service.
This question cuts through all the extras and goes straight to the core. If they believe you are the best value and serve them with the right level of integrity then they will answer that question yes.
If they answer that question no, you need to take a good hard look at how that interaction with that client went and see what you can do—systemically—to upgrade that experience for your clients.
Now maybe you don’t ask that question directly (although I think it’s appropriate to ask directly, and I have for several of my companies over the years.) You can watch your clients BEHAVIOR and find the same answer.
For example, when I see how many Maui graduates, whether they be of the Maui Mastermind event or of the Mini-Maui events, bringing friends and family with them to the event. Or when I see people buy a case of books to give out to friends, family, and work associates, that is feedback that Diane and I are doing something special.
I’ve had other businesses where our referral rates were dismal, and this forced me to take a good hard look at the way I structured the service I provided and make some deep changes.What about your business? How can you ask the key “rating” question?
That question again is, “If you had a friend or family member who was looking to buy _____insert your product or service___, would you recommend them to buy from us?”
Then just be open to learn from the honest feedback from your clients.
**********************************
Special Report on Tax Strategy
I’ve talked with Diane and she’s emailed me the ebook for you. I’ll get it up on the web so that by the next “Wealth Tips” I send you the link will be ready for you to enjoy the free gift.
Make sure to look for your next week’s “Wealth Tips” email.
The Maui Millionaire Book
For those of you who really want to understand what all the buzz about Maui is about, I strongly recommend you get a copy of, The Maui Millionaires. You can get it at your local bookstore or online at Amazon.
Remember, there is a special bonus for all book owners—The Maui Millionaires Wealth Mentorship Program™. A 90-Day online program that includes over 15 hours of workshops, interviews, and specific how-to help to apply the lessons and strategies of the book. Just use the special registration code inside the book on page 251 and go to www.mauimillionairesbook.com.
My very best to you,
David Finkel
posted by David Finkel at 8:09 AM
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